Entertainment

Makers of Sri applaud accessibility standards for persons with Hearing and Visual Impairment issued by PM Modi

March 17, 2024 11:32 am

[Source: Bollywood Hungama]

The makers behind the inspiring biopic Sri, T-Series Films and Chalk N Cheese Films Production LLP proudly applaud the recent guidelines issued by Honourable Prime Minister Shri Narendra Modi and the Ministry of Information & Broadcasting regarding Accessibility Standards in the Public Exhibition of Feature Films in Cinema Theatres for Persons with Hearing and Visual Impairment.

This significant step towards inclusivity aligns perfectly with the ethos of the film, which shows the extraordinary journey of industrialist Srikant Bolla, who was diagnosed with visual impairment.

Sri tells the remarkable story of Srikant Bolla, a visionary industrialist who refused to let his visual disability deter his ambitions. Through sheer determination and innovation, he founded Bollant Industries, breaking barriers and inspiring countless individuals along the way. The guidelines issued recently, represent a crucial milestone in ensuring equal access to cinematic experiences for individuals with disabilities. By introducing accessibility standards in cinema theatres, these measures pave the way for a more inclusive and diverse film industry, enriching the lives of all moviegoers.

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Speaking of the film, Sri features Rajkummar Rao in the lead role of Srikant Bolla with Alaya F, South star Jyothika, popular actor Sharad Kelkar essaying key roles. Directed by Tushar Hiranandani, the film is expected to release on May 17 this year.