Nama Fiji, a sustainable beauty brand using ethically-harvested sea grapes has joined Canopy’s Pack4Good initiative.
The brand aims to eliminate paper packaging sourced from Ancient and Endangered Forests. It will instead use recycled materials and Next Gen Solutions made from agricultural residues like wheat straw.
Nama Fiji Founder and Director of Debra Sadranu said their connection to nature was at the heart of everything they do. She added joining Pack4Good is a natural extension of their commitment to thoughtful choices for the future.
Cait Green, Pack4Good Brand Engagement Manager at Canopy, said Nama Fiji’s actions show how beauty brands can protect vital ecosystems while supporting resilient supply chains.
Global demand for paper packaging leads to the loss of over 3.1 billion trees each year. Pack4Good brings together companies committed to reducing forest risk and scaling the market for recycled and Next Gen materials.
By aligning packaging practices with responsible sourcing, Nama Fiji states that reinforces its leadership in building a beauty
